Hi, I’m Anand Andhalkar

Marketing Specialist

Experienced Marketing Specialist | 7 + years creating successful campaigns across PPC & Social Media, Email and SEO | Passionate about driving sales and Lead Generation and maximizing ROI

Help businesses to boost revenue through Marketing strategies.

Let me introduce

  • Highly motivated and experienced Marketing Specialist with 7 years of experience developing and executing campaign strategies across various channels, including PPC, E-mail, and Social Media (Meta – Facebook &Instagram, LinkedIn ). Managed a monthly budget of$85,000 to $90,000 (monthly)
  • I have a proven track record in Driving Sales, lead generation, Brand Awareness, and customer engagement, creating and optimizing campaigns to maximize ROI.
  • I am a sincere and passionate performance marketer with over seven years of experience developing and executing successful paid marketing strategies across various channels, including PPC, E-mail, Social Media, etc.
  • As a Paid Media Specialist, I have extensive experience planning, developing, managing, and implementing paid marketing strategies and campaigns for international clients in the USA and Canada.
  • Throughout my career, I have managed budgets for campaigns, monitored the performance of campaigns, and created innovative campaigns to target new customers, increase customer engagement, and boost ROI.
  • My ability to develop and execute successful marketing strategies and campaigns across multiple channels, including SEM (Google Ads & Bing Ads and Major social media platforms (Facebook, Instagram, Twitter, and LinkedIn), has helped me to drive brand awareness and customer engagement.
  • My recent role was as Spcial Media Manager. I developed and implemented successful paid marketing strategies to generate brand awareness and drive sales. I also developed relationships with partners and vendors to increase brand visibility and created and optimized PPC campaigns to maximize ROI and drive leads.
  • I am proud to have end-to-end campaign management experience, including strategy, offer creation, landing page setup, ad copies, tracking, and optimization implementation.
  • In addition to my paid marketing expertise, I firmly understand digital marketing principles and best practices, focusing on content creation and optimization, pay-per-click (PPC) campaigns, and social media marketing.
  • I have proficiency in setting up and managing campaigns on Google Ads, Bing Ads, Facebook Ads, Twitter Ads, LinkedIn Ads, and other digital advertising platforms, and experience using web analytics tools such as Google Analytics and Google Tag Manager to track and measure website traffic and conversions.
  • My knowledge of HTML, CSS, and other web development tools (WordPress) allows me to create, optimize, and maintain websites.
    My creative mindset for creating engaging, impactful content across multiple channels and excellent communication and interpersonal skills make me a valuable asset to any team.
  • I am passionate about collaborating with cross-functional teams to drive results and I am committed to self-teaching and self-improvement to stay up-to-date on the digital marketing trends and techniques.

My Experience & Professional Skills

  • Keyword research and campaign management to optimize bids (add PPC keywords and negative keywords). Optimize bidding At the keyword, placement, device, geographic, demographic, and other levels.
  • Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure the PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, Impression Share, and other essential metrics)
  • Planned, created, and managed PPC campaigns for multiple clients.
  • Write engaging and concise copy to modify ad CTAs to boost click-through rates and landing pages to boost conversion rates.
  • Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients, analyzing trends, goals, opportunities, and other key performance indicators.
  • I am skilled with Adobe Creative Suite (Illustrator, Photoshop), Microsoft Office Suite, and Other applications (Adobe Premiere Pro).
  • Able to create engaging ad copy. Oversaw social media and digital marketing strategies to increase brand exposure, audience engagement, and lead generation.
  • Proficient WordPress with a strong history in website management and development. Worked on Instapage, Unbounce, and Wix for the landing pages 
  • I am observing emerging industry trends to integrate within digital media campaigns. Stay on top of search engine and PPC industry trends.

Organizational Experience

2024
Head of Marketing
ORION TECHNO AGE OPC PVT LTD
  • Developed and executed comprehensive digital marketing strategies that align with the organization’s overall business objectives.

  • Managed online advertising campaigns, including pay-per-click (PPC) advertising, display advertising, social media advertising, and other digital advertising channels.

  • I have Developed and implemented digital marketing strategies across multiple channels, including SEO, SEM, email, social media, and content marketing.
  • Optimized the website’s content and structure for search engines to improve organic search rankings and drive traffic.

  • Handled the content creation and distribution, including blog posts, videos, infographics, and other content formats that engage and inform the target audience.

  • Managed the organization’s presence on social media platforms, including creating content, posting, and engaging with the audience.

  • Developed and implemented email marketing campaigns, including creating newsletters, segmenting the email list, and analyzing campaign performance.

  • Used tools like Google Analytics to track the performance of digital marketing campaigns, analyze data, and make data-driven decisions to optimize strategies.

2018
Senior Marketing Specialist
Abmiro
  • Developed and implemented targeted digital marketing campaigns to generate leads and increase brand awareness
  • Managed and optimized campaigns to ensure a positive ROI and maximum budget efficiency
  • Analyzed performance data to identify areas of improvement and track results
  • Developed automated processes and optimized workflow for marketing campaigns
  • Collaborated with internal teams to develop marketing strategies and content
  • Tracked and reported on key performance metrics to founders
  • Developed and implemented successful marketing strategies to generate leads and drive sales.
  • Created innovative campaigns to target new customers, increase customer engagement, and boost ROI.
  • Managed and optimized campaigns to ensure a positive ROI and maximum budget efficiency.
  • Analyzed performance data to identify areas of
  • improvement and track results
  • Developed automated processes and optimized workflow for marketing campaigns.
  • Collaborated with internal teams to develop marketing strategies and content
  • Tracked and reported key performance metrics to cofounders.
  • I am developing content for websites, blogs, and social media channels to engage customers and increase brand awareness.
  • Developed and implemented a comprehensive digital marketing strategy
  • Managed marketing campaigns across multiple channels (social media, email, etc.)
  • Optimized campaigns to ensure maximum ROI and efficiency
  • Created engaging content and copy for campaigns
  • Developed automated processes and optimized workflow for marketing campaigns
  • Monitored and reported on key performance metrics
  • I Manage paid search and social campaigns to drive quality traffic and achieve marketing goals (Leads and sales).
  • End-to-end management of paid advertising, including campaign planning, keyword research, ad creation, bid management, Landing page Creation, Conversion Setup performance analysis, and reporting.

 

Work Skills

GOOGLE ADWORDS / BING (PPC)
92%
PRODUCT MARKETING
92%
META/ INSTAGRAM ADS
90%
X (TWITTER) ADS
80%
LINKEDIN ADS
70%
WORDPRESS
90%
CONTENT CREATION
94%
LEAD GENERATION
80%
CAMPAIGN OPTIMIZATION
97%
BUDGET MANAGEMENT
92%
PERFORMANCE ANALYSIS
95%
COPYWRITING
90%
PROMPT ENGINEERING
91%
REVENUE GENERATION
100%
GOOGLE TAG MANAGER - GOOGLE ANALYTICS
88%
GOOGLE SEARCH CONSOLE
80%
EMAIL MARKETING
73%
WEBENGAGE
58%
CUSTMER.IO
77%
AMAZON ADS
67%
FLIPKART ADS
94%
VIDEO EDITING
92%
ADOBE CREATIVE SUITE
92%
GRAPHIC DESIGN
92%
AI TOOLS
92%
ATTENTION TO DETAIL
92%
WOOCOMMERCE
92%
HTML - CSS
92%

Why Me?

A Sincere, Passionate A Result Driven Candidate. Believes In Self
Teaching, Self-Improvement, and Not Relying on Curriculum
System.

Experience and Skills

One of the primary reasons to hire me is my experience and skills.

Over the years, I have worked in various industries and roles, gaining valuable knowledge and expertise along the way. From marketing and communications to project management and customer service, I have a diverse skill set that can be applied to many different projects and positions.

Work Ethic

Another reason to hire me is my strong work ethic. I am a dedicated and hardworking individual who takes pride in delivering high-quality work.

I am not afraid to roll up my sleeves and put in the time and effort needed to get the job done right. Furthermore, I am reliable and dependable, always meeting deadlines and following through on commitments. You can trust me to take ownership of my work and deliver results that exceed your expectations.

Passion

One of the most compelling reasons to hire me is my passion for what I do. I genuinely enjoy my work and find fulfillment in helping others achieve their goals.

Moreover, my passion translates into a strong sense of purpose and dedication to my work. I am committed to making a difference and contributing to the success of any team or organization I am a part of.

Personality

Finally, my personality is another reason why you should consider hiring me. I am a friendly and approachable person who enjoys working with others.

I am a good listener and communicator, which allows me to build strong relationships with colleagues and clients alike. Additionally, I am a positive and enthusiastic individual who brings energy and motivation to the workplace.

Latest News & Blogs

Check the blogs and the latest news and trends.

SEO Best Practices: How to Optimize Your Website for Search Engines
SEO Best Practices: How to Optimize Your Website for Search Engines

Introduction Welcome to the world of search engine optimization (SEO). In today’s digital age, having a website is not enough. You need to ensure that ...

The Power of Social Media Marketing: How to Harness its Potential
The Power of Social Media Marketing: How to Harness its Potential

Introduction Social media has become an integral part of our daily lives. From scrolling through Instagram feeds to watching TikTok videos, social media platforms have ...

Maximizing Your ROI through Targeted Digital Ad Campaigns
Maximizing Your ROI through Targeted Digital Ad Campaigns

Introduction In today’s digital age, businesses have more opportunities than ever before to reach their target audience through targeted digital ad campaigns. However, with so ...

Navigating the Digital Landscape: How to Stay Ahead of the Competition with Innovative Marketing Strategies
Navigating the Digital Landscape: How to Stay Ahead of the Competition with Innovative Marketing Strategies

Introduction In today’s fast-paced digital world, businesses are constantly striving to stay ahead of the competition. With new technologies and platforms emerging every day, it ...

The Power of Data: Leveraging Analytics for Effective Digital Marketing Campaigns
The Power of Data: Leveraging Analytics for Effective Digital Marketing Campaigns

Introduction In today’s digital age, data is king. With the vast amount of information available at our fingertips, businesses have the opportunity to leverage analytics ...

Revolutionizing the Industry: The Impact of Digital Marketing on Business Growth
Revolutionizing the Industry: The Impact of Digital Marketing on Business Growth

Introduction In today’s fast-paced world, businesses are constantly looking for ways to stay ahead of the competition and reach new customers. One of the most ...

error:
Scroll to Top