Terms
Last updated: 15 August 2026
These Terms govern your use of this website operated by Anand Andhalkar.
By accessing or using the website, you agree to these Terms. If you do not agree with them, please do not use the website.
1. About this website
This website provides information about professional digital advertising and marketing services offered by Anand Andhalkar, including services relating to:
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Meta Ads management
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Lead generation
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Meta Ads account audits
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Lead quality analysis
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Conversion tracking
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Meta Pixel
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Meta Conversions API
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Measurement and reporting
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Creative testing
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White label media buying for agencies
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Related consulting and implementation work
The website also contains educational articles, industry information, tools, checklists, case studies, opinions, and marketing resources.
2. Website information is not a service agreement
Information published on this website is provided for general informational and marketing purposes.
Visiting the website, submitting a form, requesting a review, sending an email, or downloading a resource does not automatically create a client relationship.
A paid professional engagement begins only when both parties separately agree to the scope, responsibilities, pricing, payment terms, timing, and any other applicable commercial terms.
A proposal, statement of work, contract, written confirmation, or other agreed document may contain terms that apply specifically to a client engagement.
If there is a conflict between these website Terms and a separately signed client agreement, the separately agreed client terms will govern the relevant engagement.
3. Book a Review requests
The website may allow visitors to request a free Meta Ads account review.
Submitting a request does not guarantee:
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That the request will be accepted
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That a meeting will be scheduled
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That an account will be reviewed
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That services will subsequently be offered
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That any particular result will be achieved
Information requested through the review form is used to understand the account, business context, advertising activity, tracking environment, and issues the visitor would like reviewed.
The review is intended to provide general professional observations based on the information available at the time.
4. No guarantee of advertising results
Advertising performance depends on many factors that are outside the control of any media buyer, consultant, advertiser, or agency.
These may include:
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Market demand
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Competition
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Advertising budget
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Product or service quality
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Pricing
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Sales processes
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Landing pages
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Website performance
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Creative quality
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Audience behaviour
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Lead response time
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CRM processes
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Platform changes
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Advertising policies
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Tracking limitations
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Seasonality
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Geographic conditions
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Economic conditions
For this reason, no statement on this website should be interpreted as a guarantee of revenue, profit, leads, cost per lead, return on advertising spend, conversion rate, sales volume, account growth, or any other business outcome.
5. Case studies and performance figures
The website may contain examples, historical advertising results, campaign figures, cost per lead figures, spend levels, account counts, or other performance information.
These figures describe specific work, circumstances, time periods, campaigns, or historical outcomes.
They are not promises, projections, warranties, or guarantees that another business will achieve the same or similar results.
Advertising results vary significantly between businesses and campaigns.
6. Professional judgement
Marketing, advertising, analytics, tracking, and conversion optimisation involve professional judgement.
Information provided through this website, an article, checklist, account review, conversation, or other general communication should not be treated as legal, accounting, tax, financial, investment, medical, or other regulated professional advice.
You remain responsible for obtaining specialist advice where your business requires it.
7. Client responsibilities
Where professional services are provided, clients may be responsible for matters including:
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Providing accurate information
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Providing required account access
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Maintaining lawful business practices
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Ensuring products and services may legally be advertised
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Reviewing and approving advertising claims
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Maintaining appropriate privacy notices and consent mechanisms
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Maintaining appropriate website terms and policies
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Ensuring sales teams follow applicable laws
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Maintaining appropriate licences or regulatory approvals
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Protecting login credentials and account access
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Paying platform advertising spend directly where applicable
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Complying with Meta and other third-party platform terms and advertising policies
Specific responsibilities may be further defined in a separate service agreement.
8. Third-party advertising platforms
Professional services discussed on this website may depend on third-party platforms, including Meta technologies and other advertising, analytics, CRM, reporting, hosting, or marketing platforms.
These platforms operate independently and may:
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Change features
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Change algorithms
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Change advertising policies
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Restrict accounts
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Reject advertisements
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Change attribution models
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Change tracking systems
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Introduce new fees
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Experience outages
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Suspend or terminate services
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Change data access
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Change API functionality
Anand Andhalkar does not control third-party platforms and is not responsible for their independent decisions, availability, policies, system changes, suspensions, outages, or technical limitations.
9. Meta and Facebook disclaimer
This website provides professional services relating to advertising on Meta platforms.
Anand Andhalkar is an independent service provider.
Unless expressly stated otherwise in writing, this website is not sponsored, endorsed, administered by, or affiliated with Meta Platforms, Inc., Facebook, Instagram, or their related companies.
Meta, Facebook, Instagram, and related names, logos, products, and trademarks belong to their respective owners.
10. Accuracy of website information
Reasonable efforts are made to keep the website accurate and useful.
However, digital advertising platforms, technology, policies, software, regulations, and industry practices can change quickly.
Website content may therefore become outdated.
I do not guarantee that every page, article, technical instruction, platform reference, feature description, policy explanation, or other piece of content will always be complete, current, accurate, or suitable for every situation.
Users should verify important platform, technical, legal, and policy information before relying on it for business decisions.
11. Intellectual property
Unless otherwise stated, the website content created for this site, including:
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Written content
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Original frameworks
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Graphics
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Branding
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Page designs
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Case study presentation
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Checklists
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Tools
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Original diagrams
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Downloadable resources
is owned by or licensed to Anand Andhalkar and is protected by applicable intellectual property laws.
You may view and use website content for your own legitimate personal or internal business reference.
You may not, without permission:
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Republish substantial website content
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Copy complete articles for another website
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Sell website content
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Present the content as your own
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Remove ownership or attribution notices
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Reproduce paid or proprietary materials
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Scrape or systematically extract content for commercial republication
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Use branding in a manner that falsely suggests endorsement or affiliation
Fair quotation, commentary, linking, and lawful use remain permitted.
12. Acceptable use
You must not use this website to:
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Violate applicable law
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Attempt unauthorised access to the website or server
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Interfere with website security
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Introduce malicious software
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Attempt to overload website infrastructure
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Submit fraudulent information
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Impersonate another person or organisation
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Abuse contact or booking forms
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Harvest personal information
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Conduct automated activity that materially disrupts normal website operation
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Use website content in a misleading or unlawful manner
Access may be restricted where misuse, security risk, or unlawful activity is reasonably suspected.
13. Third-party links and services
The website may link to third-party websites, software, tools, platforms, articles, documentation, or services.
These links are provided for convenience or reference.
A link does not automatically mean that I endorse, control, guarantee, or accept responsibility for the third party.
Third-party services are governed by their own terms, policies, pricing, and privacy practices.
You should review those terms before using a third-party service.
14. Website availability
I aim to keep the website available and functioning properly.
However, uninterrupted access cannot be guaranteed.
The website may occasionally be unavailable because of:
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Maintenance
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Hosting issues
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Software updates
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Security measures
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Technical problems
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Third-party service failures
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Events outside reasonable control
Website features, content, tools, pages, services, or resources may be changed, removed, suspended, or replaced without prior notice where reasonably necessary.
15. Privacy
Use of personal information collected through this website is governed by the Privacy Policy.
If you submit information through a form, email, or other website feature, you should review the Privacy Policy to understand how that information may be handled.
16. Fees and payments for professional services
The website itself does not establish fees or payment obligations for professional services unless expressly stated.
Pricing, retainers, deposits, advertising budgets, payment schedules, refunds, cancellation terms, and other commercial conditions for paid services will be agreed separately where applicable.
Unless expressly agreed otherwise, advertising spend paid to platforms such as Meta is separate from professional service fees.
17. Cancellation and refunds
Any cancellation, refund, termination, or notice rules relating to paid professional services will be governed by the applicable proposal, statement of work, invoice terms, contract, or other written agreement.
Nothing on this general website page creates a separate right to a refund where a client agreement provides different terms.
18. Confidential information
Submitting information through a general website form does not by itself create a formal confidentiality agreement.
You should avoid submitting highly confidential business information, passwords, payment information, account credentials, sensitive personal information, or proprietary documents through a general website form unless requested through an appropriate secure process.
Confidentiality obligations for client work may be addressed in a separate agreement.
19. Limitation of liability
To the maximum extent permitted by applicable law, Anand Andhalkar will not be liable for indirect, incidental, special, consequential, exemplary, or purely economic losses arising from general use of this website or reliance on freely available website content.
This may include losses relating to:
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Lost profits
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Lost revenue
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Lost opportunities
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Advertising performance
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Business interruption
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Data loss
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Platform restrictions
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Account suspension
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Decisions made using general website information
Nothing in these Terms excludes liability that cannot lawfully be excluded or limited.
Any liability relating to separately contracted professional services will be governed by the applicable service agreement.
20. No warranties
The website and freely available website content are provided on an “as available” basis.
To the maximum extent permitted by applicable law, no warranty is given that:
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The website will always be available
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Website information will always be error-free
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Content will suit every business
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Advertising strategies will produce particular outcomes
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Third-party platforms will remain unchanged
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Tools or downloadable resources will always remain available
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Website content will be compatible with every device, system, or browser
This section does not affect rights that cannot lawfully be excluded.
21. Changes to these Terms
These Terms may be updated from time to time to reflect changes in:
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Website functionality
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Services
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Business practices
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Technology
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Applicable law
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Platform requirements
The latest version will be published on this page with an updated revision date.
Continued use of the website after changes means that the current Terms will apply to subsequent use.
22. Severability
If any provision of these Terms is found to be invalid or unenforceable under applicable law, the remaining provisions will continue to apply to the extent legally permitted.
23. No waiver
A failure to enforce any provision of these Terms does not mean that the right to enforce that provision in the future has been waived.
24. Governing law and jurisdiction
These Terms are governed by the laws of India.
Subject to any rights or remedies that cannot lawfully be restricted, disputes relating specifically to the use of this website will be subject to the jurisdiction of the competent courts in Pune, Maharashtra, India.
A separately agreed client contract may specify different dispute resolution or jurisdiction provisions for professional services.
25. Contact
Questions regarding these Terms may be sent to:
Anand Andhalkar
Maharashtra, India
[email protected]